I'm
Anna
Genis.

Name: Anna Genis Creative
Address: East Gwillimbury, ON, CA
Telephone: 647-290-2306

Graphic Designer
UX/UI Designer
Photographer

01 SKILLS

USING SOFTWARE TO DESIGN AND COMMUNICATE

INDESIGN

PHOTOSHOP

ILLUSTRATOR

LIGHTROOM

FIGMA

MICROSOFT OFFICE

HTML & CSS

BUILDING A BRIDGE BETWEEN A PRODUCT AND ITS USER

User Interface Design

Journey Mapping

Iterative Prototyping

Wireframes & Flows

Usability Testing

SKILLS

EVERY GREAT DESIGN TELLS A HUMAN STORY

It can be a story about a business or a personal tale. Can be long and sophisticated or short and simple. While growing up, my love of art and photography planted the seeds that led me to become a Graphic Designer - a visual storyteller. The design that interests me most connects us across cultures, works without effort, gives a sense of harmony and serves the purpose.

UX/UI DESIGNER - CRITICAL THINKER & SOLUTION SEEKER

My driving force as a UX/UI designer is understanding people, having empathy towards the challenges they are presented with, and helping them find solutions through insightful design and intuitive interaction.

PORTFOLIO

02 PORTFOLIO

DESIGN FOR PRINT / WEB / LARGE FORMAT. SEE MORE >

03 Experience

DESIGNING WITH EMPHANY FOR THE HUMAN EXPERIENCE

FREELANCE GRAPHIC & WEB DESIGNER

Completed 30+ Graphic Design projects for small businesses and big corporations, driving brand visibility and customer interest
Collaborated with clients to develop design solutions based on market trends, brand identity, and target demographics
Designed promotional event materials like banners, posters, presentations and apparel for use at 10+ tradeshows
Conceptualized and executed artwork for major fundraising projects, significantly raising awareness
Created custom infographics for blog posts and social media channels
Designed product catalogues for print and online usage
Created and managed personalized E-mail marketing campaigns in Constant Contact
Designed dynamic websites using WIX platform
Managed design projects from inception to completion, maintaining high-quality standards and timelines

SENIOR GRAPHIC DESIGNER

Allegra Marketing, Markham

Developed design concepts for a variety of products including online and print materials, catalogues, stationary packages and brochures
Designed websites and user interfaces using Dreamweaver and WordPress, HTML and CSS
Created digital ads, emails, infographics, web banners, social media posts, e-newsletters, and other assets for websites and apps
Edited images for photographers and magazines
Managed Art department interviewed new candidates for junior positions, supervised job flow, provided training for new employees, maintained backups and archives

FREELANCE UX/UI DESIGNER

Led design process from ideation to final design including user flows, interactions, and prototypes
Conducted user research and gathered insights to inform design decisions
Created wireframes, prototypes, and user flows to communicate design concepts
Developed interactive elements and animations to enhance user engagement
Provided design assets, user guidelines and mockups as needed for developers
Conducted usability testing to gather feedback and make data-driven design improvements
Assisted in the creation of design presentations and documentation for stakeholders

VISUAL DESIGNER & PHOTOGRAPHER

The Simple Investor, Burlington

Modernized the company’s logos and brand identity, ensuring design consistency and achieving strong brand recognition
Produced artwork and signage for head office interior design
Designed new stationery package, marketing, event materials, and presentation templates
Took photos of company events as required for marketing purposes

GRAPHIC DESIGNER

KKP Print, Mail & Signage, Toronto

Created artwork for vehicle wraps and packaging
Produced materials for the various trade shows including print collateral, wall and window decals, trade show booth graphics, posters, signs, custom labels
Designed artwork for promotional products and worked directly with customers from concept to completion

GRAPHIC DESIGNER

Kavim Advertising Agency, Beer-Sheva

Designed logos, stationary packages and brand marketing for local hospitals, universities, colleges, government, software and insurance companies
Designed advertising materials and page layouts for weekly magazines
Assisted editors, journalists and sales representatives to address various production issues to be able to meet publication deadline

FREELANCE PHOTOGRAPHER

Acquired individual and family portraits in studios and on-location sites
Ability to capture newborn baby photography
Photographed homes listed for sale to meet the online marketing and print needs of realtors and brokerage firms
Edited photos for lighting, contrast, and watermarks
Created posters, slideshows, and photobooks